Saturday, July 16, 2011

Education through Entertainment

Education is probably going to be the top solution to the problem of a broken health care system. It seems Education is just about the main tool for anything in this country that needs fixing, but that truth is hard to ignore. We drove past Tuol Sleng this afternoon in Phnom Penh. The road is now paved and massive construction built up since my last visit in 2004. We didn't get out of the car, but it was a stark reminder of how not so long ago there were unimaginable evils happening just around the corner.

So if education is the answer, then how do you reach lots of people? Individual classes are nice and cheap, but their scope is limited. We're incorporating our company and thinking bigger than before, so I sought out Resource Development International. They have a unique education strategy: Children's programming and Karaoke. The shows deliver messages on rather hard hitting topics like HIV, Pornography, waiting until later in life to get married, and more. I've attached a video clip, but you can find more at: http://www.rdic.org/studio-page.php

I plan on summarizing my findings on the trip back to the US, and if education is the answer, then I just may have found a way to deliver it.

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